Elevate your Las Vegas brand with experiential marketing. Discover strategies, venue tips, and production insights for unforgettable, high-impact events on the Strip.
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As the fourth-largest convention center in the U.S., the GWCC spans 4.1 million sq ft with 1.5 million sq ft of flexible exhibit space, 12 halls, 98 meeting rooms and two ballrooms . PEAK patches into the venue’s 10-Gb backbone to push pixel-perfect 4K across 100-ft ROE walls while L-Acoustics K2 arrays keep SPL ±2 dB from Hall A to Hall C. Our union-certified riggers pre-fly overnight, shrinking the move-in window for city-wide shows by a full day. For mega keynotes, we simulcast to adjacent Centennial Olympic Park via a dark-fiber loop, turning outdoor activation into real-time overflow.