Elevate your Las Vegas brand with experiential marketing. Discover strategies, venue tips, and production insights for unforgettable, high-impact events on the Strip.
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Linked by skybridge to McCormick Place, Wintrust Arena features 10,000 seats, 18,000 sq ft of floor space, and 22 suites for VIP activations . PEAK rigs a center-hung 6K LED cube synchronized with courtside ribbons, while our L-Acoustics K2 arrays maintain ±2 dB across bowl and floor. Fiber tie-lines patch to the South Building’s broadcast dock, creating a zero-latency overflow for 5,000 additional delegates. For esports finals, we trench cat-6 to the locker-room network closet, supporting 120 Gbps LAN without interfering with arena Wi-Fi. Architectural lighting on the arena’s glass façade morphs to event branding at sunset, greeting attendees from the Cermak Green Line stop.