Elevate your Las Vegas brand with experiential marketing. Discover strategies, venue tips, and production insights for unforgettable, high-impact events on the Strip.
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At 2.6 million sq ft of exhibit halls, six ballrooms, and 170 meeting rooms, McCormick Place is the largest convention center in North America . The South Building alone offers 1 million sq ft of contiguous space, while the West Building adds a 100,000-sq-ft ballroom and 250,000 sq ft of meeting space . PEAK Technologies taps the campus’ 10-Gb dark-fiber backbone to drive pixel-perfect 4K IMAG across our 100-ft ROE Black Pearl walls, with redundancy routed to our NOC less than two miles away. Our union-certified riggers pre-fly truss in Exhibit Halls A–F overnight, cutting load-in windows by 20 percent. Need a general session overflow? We simulcast to the connected 10,000-seat Wintrust Arena without a single frame drop.