summary

The Inspiration Gala for 2020 was special in many ways, this was the first time it had ever been executed as a virtual event. PEAK was entrusted to produce this gala fundraiser and worked closely with the talented team at BC Cancer from the onset of the vision to show day in the studio. We used state-of-the-art technology such as a high-resolution LED backdrop to double as décor and tie in the theme for this event. Multiple camera angles ensured guests had the best experience possible participating in the event from the comfort of their homes. The mission was to raise as much money if not more than an in-person event and it delivered with a total of $8.2 million raised!

the ask
  • To create an engaging virtual fundraising event for over 400 guests
  • Develop a dedicated website with the functionality to combine fundraising and theme elements seamlessly.

the challenges


  • Planning an effective attendee engagement strategy
  • Developing a functional website to integrate fundraising, registration and chat platforms.
  • Ensuring the streamed event is free of potential issues such as internet bandwidth etc. to prevent a loss in image quality and attendee experience
  • Working with limited timelines and schedules for pre-recordings and editing
  • Creating a safe environment for our clients and ensure all current safety protocols are being met

what we delivered
  • Executed set design and themed elements perfectly
  • Seamless integration of pre-recorded and live filming video
  • A fully functional event website for attendees to watch the stream and participate with donations and auction item purchases
  • A comfortable and safe work space for the presenters and clients with protocols in place
  • Solid video stream with redundant backup

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Head Office

Unit 107 - 8575 Government Street
Burnaby, BC,  V3N 4V1
Canada

E: info@peakt.com